Kim Kardashian, Kylie Jenner and Katy Perry are just three celebrities who have tried platinum blond hair in the last few years. Even Justin Bieber and Taylor Swift took the icy plunge.
For the non-wealthy, the process of bleaching your tresses platinum is an expensive, time-consuming process. It looks great, but it also leaves lasting damage to your hair.
Platinum hair color is achieved by using bleach to lighten the pigment of your hair. The bleach will most likely cause damage to your hair, resulting in frequent split ends and dryness. You can help prevent this by following the before and after care instructions provided by your colorist. The high chance of damaged hair or ending up with a yellow-orange shade is why you should see a colorist instead of doing it at home.
They say blondes have more fun, but getting there can be a real hassle. Here is what you need to know about going platinum:
What Is Platinum Hair?
Hair color comes in shades and platinum is the palest possible shade of blonde. While red is the rarest hair color, only 3% of the people have naturally blonde hair. The lightest blonde color looks the best on people with medium skin tones. It works with any eye color, but can look stunning on people with blue or brown eyes.
Platinum hair is achieved by bleaching your hair and then adding the platinum coloring. It is possible to do it at home, but it is best done by an experienced hair colorist because it’s a complex process.
Is Platinum Blonde Right For Your Complexion and Natural Hair Color?
Before you consider going to the platinum level of hair color, you need to understand that your skin’s complexion factors into whether the hair color will give you a washed out look. It’s a common belief that blonde hair washes out pale skin, but that’s not always true. That’s why you should go to a hair colorist who can advise you whether platinum hair is right for you.
Your natural hair color can make the process of bleaching more difficult if it’s a darker shade.
The bleaching process can cause irreversible damage to your hair. There is also a chance that the process will require more than one salon session, increasing the overall cost and turning an already time-consuming appointment into several appointments.
Your Makeup Will Need Adjusting
Once your hair is the desired shade of platinum, your makeup colors will most likely change to match your new hair color. The foundation you use needs to be adjusted one shade lighter than your usual shade to prevent a washed-out look. Orange and bronzers should be avoided. However, the once dreaded black eyeliner and red lipstick look fabulous with platinum hair.
Be Prepared to Spend Time in the Salon Chair
Transforming to platinum blonde can literally take an entire day, especially if you are starting with a darker hair color. The hair colorist will have to repeat the color and toner process several times and it’s possible you still might not get the icy shade that you want. It could take multiple appointments and bleaching to perfect the platinum hue you’ve chosen. Additionally, you also have to allow your hair to recover for a few weeks between bleaching attempts.
Unless you start with a blonde shade, it’s unlikely that the platinum color can be achieved in just one sitting.
It Might Hurt More Than Just Your Wallet
Bleaching your hair is expensive if you want it done right by professionals. The multiple appointments can put a dent in your bank account, but does the process physically hurt?
That depends on your level of pain tolerance. Some people experience itching, while others complain of a burning sensation so intense, it feels like their hair is on fire. But the good news is, the bleach is only in contact with the scalp for 30 minutes or less while the roots are lightened.
If you’ve dyed your hair before, then the sensation is slightly more intense than that, but it’s short-lived and worth it in the end for the show-stopping platinum blonde shade that stops traffic.
How to get Platinum Hair
Find the Right Colorist
Finding the right colorist is your first step in transforming to platinum blonde. It’s not recommended to try bleaching at home unless you have experience because hair can easily turn from blonde to orange.
It’s best to go to the salon with unwashed hair because the natural oils help protect scalp irritation and make it easier for your hair to retain the bleach. The right colorist will have up-to-the-minute knowledge of all the newest colors, bleaches and toners and how to apply them.
Here is a Brief Summary of the Bleaching Process Involved in Getting Platinum Shades:
Hair is Sectioned and Wrapped in Foils of Bleach, Except Roots – the roots are left exposed to be bleached separately from the rest of the hair.
Foils are Pulled Down for Root Bleaching – Before the roots are bleached, the foils are pulled down the hair for easier access to the roots.
Foils are Removed – Your colorist will repeatedly be checking the foils to see if your hair is the right color. It is usually at least a few hours into the appointment.
Toner is Applied – Before the toner is applied, your hair might look yellow, but don’t fret.
Hair is Washed, Cut and Styled – After the toner has been applied, your hair is washed to remove the bleach and cut to remove dead ends.
How to Care for Platinum Hair Color
It is important to keep your new platinum hair nourished because of the damage bleaching causes. If you’re a low-maintenance wash-and-go type, platinum hair might not fit into your lifestyle. You will need to change your entire makeup hues and use color-treated shampoos and conditioners.
Here are some tips on how to take care of platinum hair:
Wash Hair Less Often
Washing your hair too often removes the healthy oil your body produces for moisture. It also causes the hair color to fade quicker. Use dry shampoo instead.
Use Color-Safe Products
Dry shampoos, regular shampoos and even styling products should all be labelled as “color safe”. Before using blow dryers, curling irons or other hot equipment, apply a heat protector to your new tresses.
Rinse Hair with Cool Water
This is a trick for all hair colors – Cool water closes the hair follicles, making hair shinier and the color locked in. Simply rinse in cool water for a few seconds before getting out of the shower.
Use Shine Spray to Keep Hair Bright
Shine sprays help illuminate your platinum hair with their light-reflecting particles. Mist your hair with a spray at the end of your styling routine.
Does Bleaching Damage Your Hair Forever?
Yes, your hair will be damaged in some way from the bleach, regardless if your original shade was already blonde. You can use post-bleaching hair masks, oil treatments and deep conditioners to help restore the dryness and split ends that are sometimes the result of bleaching. Lightening your hair in any capacity changes the hair’s texture for good.
Taking care of your platinum hair is the first defense against the damage. Coarse hair is even more prone to tangles and frizz because of the dry factor. That’s due, in part, by the elasticity of the hair being damaged by the bleach.
Keeping your hair hydrated and protecting it against heat are the two best ways to prevent further damage and breakage. Wrapping your hair in a silk scarf before going to sleep also helps stop your hair from breaking.